FERTILIZER
EXPLORER
Targeted Marketing and Sales
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Targeted
Marketing!
Do
you want to increase Fertilizer sales? Also decrease marketing cost?
Increasing
competition in market place requires new tools. Here is Fertilizer Explorer
1.0. Analysis power at
your fingertips. Either as stand-alone or extension to the popular AgriMarket
Explorer 1.0 GIS application software |
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Target
potential areas. Where?
How much?
Estimate
untapped market potential based on your own performance across the State.
Compute gap in market potential by comparing actual requirement and
current sales. |
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Analyzing
market potential is now easy
Compute
simple or compound index. Rank and prioritize locations.
Or
export data to SPSS (Statistical Package for Social Sciences). Analyze.
Import factor score into Fertilizer Explorer.
Prioritize
locations based on consistency in performance of marketing units across
the State. Use rank comparison or factor score. Visualize market potential
as classified maps.
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Define
locations as low, medium and high market potential districts based on
your own criteria. |
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Predict
market potential based on consistency in performance by marketing units
across the State.
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Compare
fertilizer requirements against consumption to estimate the absolute
potential. |
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| Other
software in the suite of Fertilizer Marketing support tools include
AgriMarket Explorer, Weather
Explorer, AgriMarket Analyst, Transport Adviser, AgriExtension,
and CallRep
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| For
more information, please write, fax, email or call us at:
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| AgriNet
Solutions
Hyderabad - 500 007 Tel: 040-2715 8074/2715 8075 Fax: 2715 8075 |
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