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FERTILIZER ADVISOR

Fertilizer Advisor meets your information requirements

We will analyze high-resolution satellite data, and extent of major crops through the season, every month or at any other frequency of your choice. This will supplement and validate inputs from the field staff and Agriculture department. You can then reliably estimate the fertilizer requirement, and fine-tune the marketing approach for the current season.

We will map the spatial variability in crop stand, and identify poor growth pockets. You can then target ground investigation and confirm need for increased fertilizer application. When compared with current application level, you will locate potential areas for additional sales.

We will map to exclude low productivity areas of salinity, water logging and land degradation. The low cropping intensity and productivity means high risk and low potential for fertilizer application.

We will advise you on the crop health through the season to exclude moisture stressed areas. Obviously the farmer will have other priorities. Why not focus in areas of normal crop growth and hence good fertilizer requirement.

You can then prioritize your sales and promotional efforts in high return areas

We will develop a customized user-friendly GIS application package with the agro-economic database of your sales area with village as unit. Crop cover data from satellite imagery will be combined with socio-economic and agricultural data from office records and sales data from you.

You can then perform spatial analysis of fertilizer requirement, sale volumes and revenue, evaluate market gap and identify low risk high return markets, and track sale and promotional activity through the season. Sales promotion is then at your fingertips.

We will also develop a GIS application at cadastral level for model villages for farmer centric extension work to support your market development programme. You will know what each farmer is cultivating and the fertilizer requirements and actual application, and hence offer advises on improving productivity.